EasyLeadz vs Apollo.io: Which One Actually Fits Your Team?
EasyLeadz and Apollo.io look like competitors on paper, but it's a weird matchup. EasyLeadz is a scalpel built for Indian B2B prospecting. Apollo is a Swiss Army knife for global sales teams. Comparing the two really comes down to where your prospects sit and how much platform you actually need.
We've spent time inside both tools, and the differences are sharper than most comparison posts let on.
30-Second Verdict
Choose EasyLeadz if your ICP is Indian decision-makers - director-level phone numbers via Zaubacorp and Tofler workflows, plus DIN/CIN-style director discovery that most global databases don't prioritize.
Choose Apollo if you need a global all-in-one platform with sequencing, intent features, and a sales prospecting database.
At-a-Glance Comparison
| EasyLeadz (Mr. E) | Apollo.io | |
|---|---|---|
| G2 Rating | 4.6/5 (1,894 reviews) | 4.7/5 (9,512 reviews) |
| Database Focus | India-first | Global (275M+) |
| Data Accuracy | ~95% | ~73% overall; ~40% phone accuracy |
| Verified Mobiles | India-heavy | 5 mobile credits/month on Free plan |
| Chrome Extension | 100K users, 4.81/5 | Chrome extension available |
| Starting Price | Free (5 phone credits) | Free (unlimited email credits) |
| CRM Integrations | Zoho, HubSpot, Freshworks | Broad integration ecosystem |
EasyLeadz - The India Specialist
EasyLeadz positions itself as the only tool that works on Zaubacorp and Tofler to surface director contact numbers for Indian private limited and LLP companies - covering 15 lakh directors. The Mr. E Chrome extension has 100K users and a 4.81/5 rating, genuinely impressive for a niche tool. Accuracy sits around 95% per Datarade's listing, and standard annual plans include an accuracy assurance policy where wrong numbers get refunded. Coverage extends to Singapore, UAE, UK, Canada, and the US, though India is where the real depth lives.
The catch: credits are the top user complaint. "Limited Credits" and "Credit Limitations" appear in 137 and 84 G2 review mentions respectively. On Reddit, EasyLeadz gets mentioned as "never used due to the limited free trial." If your prospects are primarily outside India, look elsewhere.
Tired of choosing between India-only coverage and inaccurate global data? Prospeo gives you 300M+ profiles across every region with 98% email accuracy and 125M+ verified mobiles - no geographic restrictions, no credit traps, no 170/day caps.
Stop compromising on coverage or accuracy. Get both for $0.01 per lead.
Apollo.io - The All-in-One Bet
Apollo's 275M+ contact database, built-in sequencing, and intent features make it the obvious starting point for teams that want prospecting, outreach, and enrichment in one tool. The free plan is genuinely generous - unlimited email credits, 5 mobile credits/month, 10 export credits, and 2 sequences.
Here's the thing about Apollo's credit economics: mobile numbers cost 5 credits each. If you're doing phone-heavy prospecting, you'll feel that fast. And on contracts, one common frustration is seat flexibility - you can add seats mid-term, but you can't reduce them until the payment term ends.
Let's be honest: Apollo is still the best free starting point for email-only outbound. But the moment you need phones or accurate data at scale, the economics fall apart.
Pricing Breakdown
EasyLeadz Pricing
EasyLeadz prices in INR for subscriptions, with separate USD pay-as-you-go packs. Here are the current annual tiers:
| Plan | Price (INR/mo, annual) | Phone Numbers | Users |
|---|---|---|---|
| Free | ₹0 | 5 | 1 |
| Startup | ₹2,416.58 | 480/yr | 2 |
| Scaleup | ₹5,999.91 | 1,560/yr | 5 |
| Growth | ₹11,999.91 | 3,600/yr | 10 |
| Unlimited | ₹9,999/user | "Unlimited"* | Per user |
Higher tiers like Hyper Growth and Super Nova scale to ₹36,299.9/mo for up to 12,000 numbers.
The Unlimited plan deserves an asterisk. It's governed by fair usage with a 170 reveals/day cap (credits reset daily at 7am IST), India-only +91 numbers, no rollover, and the accuracy assurance refund doesn't apply. Fetch a non-Indian number and your account can get paused for 24 hours. Three different pricing surfaces showing three different structures makes it hard to know what you'll actually pay - that's a frustration we've heard from multiple teams evaluating the tool.
For USD buyers, EasyBot packs run $250 for 500 credits up to $2,000 for 5,000 credits.
Apollo.io Pricing
Apollo's plans run from free to Organization:
| Plan | Annual Price | Monthly Price |
|---|---|---|
| Free | $0 | $0 |
| Basic | $49/user/mo | $59/user/mo |
| Professional | $99/user/mo | $119/user/mo |
| Organization | $119/user/mo (3-seat min) | Annual only |
Apollo's plan tiers have shifted in recent years, which makes it hard to trust the deal you sign today will look the same in 12 months. The r/sales subreddit has threads about unexpected pricing changes mid-contract - worth reading before you commit.
One more thing: Apollo describes itself as GDPR and CCPA compliant. EasyLeadz's pricing page doesn't mention GDPR. If compliance matters to your team, verify before signing.
Data Quality Head-to-Head
This is where the comparison gets interesting.
EasyLeadz claims 95% accuracy and backs it with a refund policy for wrong numbers on standard annual plans. The Unlimited plan is excluded from that guarantee, which tells you something about the confidence level at high volume.
Apollo's accuracy story is rougher. "Inaccurate Data" is one of the most-mentioned user complaints on G2 with 503 mentions. Third-party breakdowns put Apollo's phone accuracy around 40%, and bounce rates can exceed 30% on some lists. For email-only workflows, Apollo is serviceable. For phone-first outbound, it's a gamble.
For context, Prospeo's 5-step verification process - including spam-trap removal, catch-all handling, spam-trap removal, and honeypot filtering - delivers 98% email accuracy and a 30% mobile pickup rate. That's a meaningful gap when your email deliverability and domain reputation is on the line.
Who Should Choose Which
EasyLeadz wins for Indian sales teams targeting Indian companies via DIN/CIN-style director lookup. Nothing else is as focused on this niche.
Apollo wins for global teams that want prospecting, sequencing, and intent features in one platform - and can stomach the credit economics. If you're building a repeatable outbound motion, it helps to align this with your sales prospecting techniques and lead generation workflow.
Neither fits if you need verified global data without geographic constraints or credit complexity. Prospeo covers 300M+ profiles globally with 98% email accuracy, 125M+ verified mobiles, and a 7-day data refresh cycle. Self-serve pricing starts free, no annual contracts, GDPR compliant. Our users book 35% more meetings than Apollo users and 26% more than ZoomInfo users - at roughly $0.01 per lead. For teams that want enterprise-grade data without enterprise complexity, it's the cleanest path.
Apollo users report 40% phone accuracy. EasyLeadz locks its best plan to India-only +91 numbers. Prospeo's 5-step verification delivers a 30% mobile pickup rate globally - 3x Apollo's - with data refreshed every 7 days, not every 6 weeks.
Teams using Prospeo book 35% more meetings than Apollo users. See why.
FAQ
Is EasyLeadz better than Apollo for Indian leads?
Yes, unambiguously. EasyLeadz covers 15 lakh directors across Indian private limited and LLP companies via Zaubacorp and Tofler integration - DIN/CIN-style depth that Apollo's global database doesn't match. For India-only prospecting, EasyLeadz is the sharper tool.
Does Apollo.io have a free plan?
Apollo offers unlimited email credits, 5 mobile credits/month, 10 export credits, and 2 sequences on its free tier. Generous for email-first testing, but phone-heavy prospecting hits the paywall fast at 5 credits per mobile reveal.
What's a good alternative if neither EasyLeadz nor Apollo fits?
Prospeo covers 300M+ profiles with 98% email accuracy and 125M+ verified mobiles refreshed every 7 days. The free tier includes 75 emails and 100 Chrome extension credits monthly - no contracts, cancel anytime. It's a strong fit for teams that need global coverage without EasyLeadz's India-only depth or Apollo's credit complexity.