SalesTools Pricing (2026): Plans, Credits & True Cost
You'd think a company with "pricing" in three different URLs would make it easy to figure out what you're paying. SalesTools doesn't. Two separate pricing models, contradictory credit rules between the docs and the AI SDR pricing page, and a TrustRadius listing that labels it "Salestools.io (discontinued)." We've mapped both SalesTools pricing tracks side by side so you don't have to.
Quick Pricing Answer
SalesTools runs two parallel pricing tracks:
- Data platform (seat-based): $0-$149/user/mo for prospecting data, email/mobile credits, and sequences
- AI SDR platform (credit-based): $750-$4,000/mo for autonomous AI agents, mailboxes, and higher credit volumes
Two products, three URLs, zero explanation of which one you need.
Where the Prices Actually Are
- /en/pricing-new - the seat-based data platform plans ($0-$149/user/mo). Actual numbers live here.
- /pricing/sales - the AI SDR plans ($750-$4,000/mo). Completely separate product.
- /en/pricing - a marketing page with no published plans. You'll hit a "Get Pricing" wall.
If you're Googling SalesTools pricing and getting confused by wildly different numbers, this is why.
Is SalesTools Discontinued?
Short answer: no.
TrustRadius lists Salestools.io as discontinued, and the old domain usedemand.com shows a "Deployment Paused" message. PitchBook lists the company as formerly known as Saleshub, Techtracker, and Demand - so a lot of directories simply haven't kept up with the current SalesTools brand. The product posted updates through late 2025, and PitchBook shows a $3.52M seed round closed in June 2025. SalesTools claims 10,000+ companies and EUR600K ARR - modest scale for a platform with plans up to $4,000/mo, but real revenue.
Data Platform Plans
These plans are for teams that want prospecting data, email/mobile lookups, and basic sequencing. Verified from /en/pricing-new as of March 2026:
| Plan | Price | Mobile Credits | Email Credits | Sequences |
|---|---|---|---|---|
| Free | $0 | 10/mo | 5/mo | 1 |
| Basic | $49/user/mo | 1,000/mo | 1,000/mo | 5 |
| Professional | $99/user/mo | 2,000/mo | 2,000/mo | Unlimited |
| Organization | $149/user/mo | 5,000/mo | 5,000/mo | Unlimited |
The Free tier includes unlimited email finder searches and 10,000 exports per month, but requires attribution and doesn't include commercial licensing. Five email credits per month is basically a demo.
All paid plans include a 14-day free trial, no credit card required. Professional adds advanced CRM integrations and priority support. Organization gets a dedicated CSM. A 3-person team on Professional runs $297/mo - reasonable if the data quality holds up (and if you’re comparing vendors, see our breakdown of data enrichment options).
Tired of decoding credit systems that contradict their own docs? Prospeo charges ~$0.01 per email with 98% accuracy, 125M+ verified mobiles, and zero credit math surprises. No annual lock-in, no billing complaints - just verified data.
Get enterprise-grade B2B data without the enterprise pricing headaches.
AI SDR Plans & Costs
This is the higher-ticket product: autonomous AI agents (SalesTools calls theirs "Olivia") that research prospects, generate personalized outreach, handle replies, and book meetings. SalesTools positions Olivia as achieving an 18% response rate versus a 5-7% industry average - a vendor claim worth testing before you commit $750/mo or more. Annual billing shown:
| Plan | Price | Credits/mo | Users | Mailboxes |
|---|---|---|---|---|
| Startup | $750/mo | 5,000 | 2 | 10 |
| Starter | $1,500/mo | 15,000 | 5 | 20 |
| Pro | $2,750/mo | 30,000 | 10 | 40 |
| Enterprise | $4,000/mo | 50,000 | Unlimited | 100 |
| Custom Enterprise | 100K+ credits | Negotiable | Custom | Custom |
Monthly billing adds 20% - the Startup plan jumps to $900/mo without an annual commitment. The AI Pipeline Agent add-on costs $1 per follow-up on Starter and above. Credits cover everything on this page: email sends, AI message generation, lead enrichment, deep research. You're buying a credit pool, not seats (if you’re evaluating the category, compare other SDR tools too).
How Credits Work (The Mismatch)
Here's the thing: SalesTools' own documentation contradicts its AI SDR pricing page. The docs were last updated January 2025, and the pricing pages have evolved since. This table shows only the actions where discrepancies exist:
| Action | Docs Say | Pricing Page Says |
|---|---|---|
| Sending emails | Credit-free | 1 credit |
| Email verification | 0.5 credits | Not listed |
| Phone lookup | 2 credits | Not listed |
| Lead enrichment | 1 credit | 2 credits |
| AI message gen | 1 credit | 3 credits |
| Deep research | Not listed | 10 credits |
The email send discrepancy is the biggest one. If sending emails is credit-free, your 5,000-credit Startup plan lasts comfortably. If every send costs 1 credit, it gets eaten fast. Confirm this with SalesTools before signing. Actions like AI reply handling and profile enrichment (1 credit each per docs) aren't addressed on the AI SDR pricing page at all (and if you’re sanity-checking list quality, it helps to understand email bounce rate benchmarks).
Extra credit packs run $25 for 500, $45 for 1,000, $100 for 2,500, and $175 for 5,000 - roughly $0.035-$0.05 per credit.
Real Cost Scenarios
Using the AI SDR pricing page's credit rates:
Light outreach (500 prospects/month): Enrich 500 leads (1,000 credits) + 500 AI messages (1,500) + 500 emails (500) + 50 deep research profiles (500) = ~3,500 credits. The Startup plan covers this.
Heavy outreach (5,000 prospects/month): Same math at 10x = ~35,000 credits. You need the Pro plan ($2,750/mo) or the Starter plus $175-$350 in extra packs. That's a meaningful jump, and the credit confusion makes it hard to forecast accurately before you're already locked in (for planning, see sales pipeline benchmarks and how volume typically maps to meetings).
One more wrinkle: the AI SDR pricing page says credits roll over on annual plans. The docs say plan credits don't roll over, but purchased credit packs do. Yet another contradiction to clarify before you commit.
Reviews and Billing Risk
Let's be honest - the billing complaints are concerning. G2 rates SalesTools 4.3/5 across just 20 reviews, which is thin for a platform claiming 10,000+ companies. Users praise visitor identification and the interface. But G2's profile carries a banner saying it "hasn't been active for over a year."
Trustpilot paints a rougher picture at 2.1/5 across 27 reviews. Recurring complaints include unauthorized charges, inability to cancel subscriptions, refund refusals, and bugs preventing basic usage. SalesTools hasn't replied to any negative Trustpilot reviews.
We looked for Reddit threads about SalesTools and found almost nothing - unusual for a platform claiming 10,000+ companies (if you’re building a safer outbound motion, start with proven sales prospecting techniques and tighter targeting).
Our take: SalesTools' AI SDR product might genuinely deliver value at the Startup tier. But until the billing practices improve and the credit rules get consistent documentation, treat this as a "virtual card only" vendor. Document your cancellation terms upfront. If a vendor won't put cancellation policy in writing before you pay, that tells you everything.
A Simpler Path for B2B Data
If the credit math and billing concerns give you pause, Prospeo offers a cleaner option for the data layer. The free tier includes 75 verified emails and 100 Chrome extension credits per month, backed by 300M+ professional profiles with 98% email accuracy and a 7-day data refresh cycle. Paid plans start at roughly $0.01 per email with no contracts. It won't replace an AI SDR, but for verified B2B contact data without the credit confusion, it's the cleanest self-serve option we've found (especially if you’re comparing sales prospecting databases for cost-per-lead).
SalesTools' data plans top out at 5,000 credits for $149/user/mo. Prospeo gives you 300M+ profiles, 30+ search filters, intent data, and a 7-day refresh cycle - at 90% less than legacy providers. Teams using Prospeo book 35% more meetings than Apollo users.
Stop overpaying for data you can't trust to stay accurate.
Pick the seat-based data plans if you need prospecting data and sequences at a predictable per-user cost. Go with the AI SDR plans only if you're genuinely replacing SDR headcount and the credit economics pencil out for your volume. Either way, get the credit rules and cancellation terms in writing before you hand over a card number - SalesTools pricing is only clear once you've pinned down the details yourself.