Mattermark vs Wiza: Honest Comparison for 2026
Mattermark shut down after selling to FullContact for less than $1M, then reappeared with no explanation. Wiza works fine - until your credit bill arrives. If you're comparing these two, you're probably confused about what each tool actually does. You should be. They solve completely different problems.
What Happened to Mattermark?
TechCrunch reported in December 2017 that Mattermark was shutting down after agreeing to sell to FullContact for less than $1M - cash plus stock . The cash was literally used to wind down the company.
Today, the Mattermark website displays a banner reading "Mattermark has re-launched as an independent company!" There's no transparency about who's running it, when the re-launch happened, or how fresh the data is. The site lists active pricing and claims 4 million companies with 80+ fields per record. Whether any of it has been meaningfully updated since the FullContact acquisition is anyone's guess.
Here's the thing: if you're building production workflows on a platform with zero public accountability, you're taking a bigger risk than you think. We've tested tools like this before. Zombie products with stale data are worse than no data at all.
Feature Comparison
| Mattermark | Wiza | |
|---|---|---|
| Category | Company intelligence | Contact extraction |
| Primary function | Research & enrich companies | Find emails & phones |
| Database | 4M companies, 20M key contacts | Real-time extraction (no static DB) |
| Data type | Firmographic, growth signals | Email & phone numbers |
| Accuracy claim | Not published | 99% (vendor claim) |
| G2 rating | Not available | 4.5/5 (1,143 reviews) |
| Best for | Investors, company research | Outbound prospecting |
Mattermark gives you 80+ fields per company - geography, revenue, employee growth, funding history. Wiza gives you verified emails and phone numbers via a Chrome extension that extracts from professional profiles in real time. Wiza's strongest selling point is ease of use: install the extension, visit a profile, get the contact. We've seen teams try to use one tool for the other's job. It never works.
If you're evaluating tools for outbound, it helps to map them to your broader sales prospecting techniques and workflow.
Mattermark gives you company data. Wiza gives you contacts. Neither gives you both. Prospeo combines 300M+ profiles, 98% email accuracy, and 50+ enrichment data points per contact - firmographics, technographics, and intent data - in a single platform that refreshes every 7 days.
Replace two tools with one. Start free with 75 emails/month.
Pricing Breakdown
Mattermark Pricing
| Plan | Price |
|---|---|
| Standard | $49/user/mo (monthly) |
| Professional | $500/user/mo (annual) |
| Salesforce Enrichment | $49/seat/mo (annual) |
| Enterprise | Custom |
| API | $99-$999/mo (annual) |
If you're comparing vendors on enrichment depth, see our roundup of data enrichment services.
Wiza Pricing
| Plan | Monthly | Annual |
|---|---|---|
| Free | $0 (20 emails + 5 phones/month) | - |
| Starter | $49/user/mo (100 emails + 100 phones/month) | - |
| $99/user/mo | $83/user/mo | |
| Email + Phone | $199/user/mo | $166/user/mo |
| Team (3+ users) | - | From $449/mo |
Wiza's overage costs add up fast: $0.15 per extra email, $0.35 per extra phone number. The "unlimited" plans may cap at 10,000 monthly credits, so confirm the terms before signing.
If you're shopping around, you can also compare other outbound lead generation tools and free lead generation tools before committing.
Which One Do You Actually Need?
Choose Mattermark if you need company-level intelligence and you're comfortable with the risk. The re-launch has zero transparency about ownership, team, or data freshness. Test on a small sample before committing budget.
Choose Wiza if you need email and phone extraction and your volume stays moderate. At scale, costs climb quickly. The #1 complaint on G2 is price (157 mentions), followed by credit limitations (127 mentions). One user on r/coldemail put it bluntly: "Wiza seems decent but way too expensive since we do high volume prospecting."
For teams with deal sizes under $5K, neither tool justifies its cost at volume. You need a platform that bundles contact finding and company enrichment without per-credit pricing that punishes growth.
If your core need is finding addresses (not just extracting them), start with a dedicated email ID finder or a broader sales prospecting database.
A Stronger Alternative to Both
Most outbound teams need company research and verified contacts in the same workflow. Prospeo handles both: 98% email accuracy across 143M+ verified emails, 125M+ verified mobiles with a 30% pickup rate, and 50+ enrichment data points per contact - firmographics, technographics, and intent data powered by Bombora across 15,000 topics . Data refreshes every 7 days, not every 6 weeks. No annual contracts. The free tier gives you 75 emails per month to test before committing a dollar.
If you're building lists from the web, pair this with a safe web scraping lead generation process.
Where Mattermark offers company-level signals and Wiza offers contact extraction, Prospeo collapses both into a single platform with 300M+ professional profiles and 30+ search filters - including buyer intent, job changes, headcount growth, and funding events. At roughly $0.01 per lead, it costs a fraction of what either tool charges at scale. Let's be honest: stacking two separate tools that each do half the job isn't a strategy, it's a workaround.
If you're also tightening deliverability while scaling outbound, use an email deliverability guide to avoid avoidable bounces.
At $0.15 per extra email, Wiza punishes you for scaling. Prospeo delivers verified emails at roughly $0.01 each - with 125M+ mobiles, 30+ search filters, and buyer intent across 15,000 topics. No annual contracts. No overage surprises.
Stop paying 15x more per email than you need to.
FAQ
Is Mattermark still active in 2026?
The website shows a "re-launched" banner and lists active pricing, but there's no public information about who re-launched it or whether the 4M-company database has been updated since the 2017 FullContact acquisition. Test data quality on a small sample before committing any budget.
Why is Wiza so expensive at scale?
Wiza's credit model charges $0.15 per extra email and $0.35 per phone beyond plan limits. Even "unlimited" plans may cap at 10,000 monthly credits. A team pulling 5,000+ contacts per month will blow past the sticker price fast - often 2-3x the listed rate.
What tool combines company research and email finding?
Prospeo combines verified contact finding (98% email accuracy, 125M+ mobiles) with 50+ enrichment data points per record, including firmographics, technographics, and buyer intent. It starts free at 75 emails/month and requires no annual contracts - a simpler setup than stacking Mattermark and Wiza separately.