Firmographics and Technographics

Company firmographic data, tech stack tracking, and technographic data sources

3

articles

Articles

What Is Company Profiling? Definition, Process & Template (2026)

Learn what is company profiling, what to include, and how to keep profiles fresh. Copy the MV vs deep schema and build a monitoring loop.

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How to Analyze Firmographic Data: 2026 Step-by-Step Playbook

Learn how to analyze firmographic data with scoring models, pivot tables, and layered signals. The step-by-step process most B2B teams skip.

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Firmographic Data for Leads: 2026 Practitioner's Guide

Use firmographic data for leads to close 73% larger deals. Scoring models, CRM workflows, provider pricing, and ROI stats inside.

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Sales Onboarding Plan: Cut Ramp Time in Half (2026)

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Social Selling Examples That Actually Book Meetings (2026)

9 real social selling examples that generated B2B pipeline. Includes daily routines, tools, and the 5 C's framework to book more meetings.

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Customer Profiling for B2B Sales: The 2026 Playbook

Learn customer profiling for B2B sales in 2026: build an ICP, Anti-ICP, buying committee map, and scoring model that reps actually use.

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AI in Sales Cadences: What Works in 2026 (+ Blueprints)

AI in sales cadences can 4.7x reply rates - or just spam faster. See 2026 benchmarks, proven frameworks, and the mistakes killing your pipeline.

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Virtual Introduction via Email: Complete Guide (2026)

Write a virtual introduction via email that gets replies. Templates, etiquette, follow-up cadence, and the recipient's playbook included.

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8 Buyer Persona Examples That Actually Work (2026)

Research-backed buyer persona examples for B2B and B2C teams - with templates, a negative persona, and the 5 Rings framework.

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Firmographics and Technographics - B2B Data and Intelligence | Prospeo Sales Hub